How to Communicate, Lead, and Navigate Change
Strong people skills are your greatest advantage in a post-PE environment.
This free, practical checklist distills the key strategies from Justina Brown’s presentation, Thriving in a PE World, into simple actions you can apply immediately, whether you’re leading meetings, guiding a team, or managing through change.
Download and put these strategies into practice!
Thriving in a PE World: The People-Skills Playbook for CPAs
Full recording & presentation coming soon!
About Justina Brown, CPA
VP of Finance and Accounting, Baysora
Justina Brown is the Vice President of Finance & Accounting at Baysora, where she helps partner firms strengthen their financial operations, plan for long-term success, and navigate organizational change with confidence. A licensed CPA with a background in both public accounting and corporate finance, Justina has led teams through growth, acquisitions, and integration — bringing a people-first approach to every transition. She’s passionate about developing strong leaders, improving communication, and helping accounting professionals thrive in today’s evolving private equity landscape.
Who is Baysora?
Baysora is a long-term partner for boutique accounting firms. We’re not private equity chasing quick flips, we invest patient family capital to help firms grow while keeping their independence, culture, and legacy intact.
Our model is different:
- Autonomy Focused: You keep your brand, team, and way of working
- People-First: We help with succession, talent, and leadership development
- Shared Support: Recruiting, operations, IT, and marketing expertise
- Built for the Long-Term: A model designed for sustainable growth
Get the People Skills Checklist Today!
Put these strategies into practice and bring them back to your team. The People-Skills Checklist will help you strengthen communication, navigate tough conversations, and lead every meeting with confidence and clarity.
Tax & Accounting Partners
Baysora partners with boutique tax and accounting firms to build a confident path forward, ensuring your firm thrives for years to come.
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